AI market share by country
The market share of major AI tools varies widely by country. Compare 7 regions, from Worldwide to Japan, in a single table.
| AI tool | 🌐 Worldwide | 🇯🇵 Japan | 🇺🇸 United States | 🇬🇧 United Kingdom | 🇩🇪 Germany | 🇰🇷 South Korea | 🇮🇳 India |
|---|---|---|---|---|---|---|---|
| ChatGPT | 78.1%#1 | 69.1%#1 | 66.8%#1 | 71.9%#1 | 69.7%#1 | 68.7%#1 | 76.2%#1 |
| Google Gemini | 8.3%#2 | 16.9%#2 | 9.9%#3 | 11.5%#2 | 10.4%#2 | 17.5%#2 | 10.5%#2 |
| Perplexity | 7.0%#3 | 2.3%#4 | 5.7%#5 | 3.9%#5 | 8.1%#3 | 4.0%#5 | 6.2%#3 |
| Microsoft Copilot | 3.4%#4 | 10.4%#3 | 11.0%#2 | 7.8%#3 | 5.6%#5 | 4.0%#4 | 2.8%#5 |
| Claude | 3.2%#5 | 1.3%#5 | 6.5%#4 | 4.3%#4 | 5.9%#4 | 5.8%#3 | 4.3%#4 |
| DeepSeek | 0.0%#6 | 0.1%#6 | 0.1%#6 | 0.3%#6 | 0.1%#6 | — | — |
Each cell shows that country's market share (in-country rank in parentheses). The latest month and measurement conditions may differ by country. Figures are reference values.
Source: StatCounter Global Stats (AI Chatbot Market Share, Desktop & Mobile) ／ Captured: 2026-07 ／ Monthly snapshots by region (reference values)
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⚠ These rankings are reference values based on public market-share data, web-traffic estimates and editorial research, and do not represent a complete count of every user of each AI tool. Rankings change with the measurement method (web-visit share vs. market share, etc.). Always check each official site for the latest information.