AI market share by country
The market share of major AI tools varies widely by country. Compare 7 regions, from Worldwide to Japan, in a single table.
| AI tool | 🌐 Worldwide | 🇯🇵 Japan | 🇺🇸 United States | 🇬🇧 United Kingdom | 🇩🇪 Germany | 🇰🇷 South Korea | 🇮🇳 India |
|---|---|---|---|---|---|---|---|
| ChatGPT | 68.4%#1 | 49.6%#1 | 50.0%#1 | 59.0%#1 | 59.3%#1 | 36.8%#2 | 65.0%#1 |
| Google Gemini | 18.5%#2 | 32.8%#2 | 26.6%#2 | 20.6%#2 | 23.6%#2 | 52.7%#1 | 24.7%#2 |
| Perplexity | 9.6%#3 | 5.3%#4 | 7.4%#4 | 7.0%#4 | 10.6%#3 | 7.6%#3 | 6.0%#3 |
| Microsoft Copilot | 2.0%#4 | 10.7%#3 | 11.9%#3 | 10.5%#3 | 4.1%#4 | 1.9%#4 | 2.1%#4 |
| Claude | 1.5%#5 | 1.5%#5 | 4.0%#5 | 2.8%#5 | 2.4%#5 | 1.0%#5 | 2.1%#5 |
| DeepSeek | 0.0%#6 | 0.1%#6 | 0.1%#6 | 0.0%#6 | 0.0%#6 | — | — |
Each cell shows that country's market share (in-country rank in parentheses). The latest month and measurement conditions may differ by country. Figures are reference values.
Source: StatCounter Global Stats (AI Chatbot Market Share, Desktop & Mobile) ／ Captured: 2026-10 （provisional） ／ Monthly snapshots by region (reference values)
The current month is a provisional, month-to-date figure. Month-over-month change and risers/fallers are based on the latest completed month.
How much the same AI differs by country
For each AI, the gap between the country with the highest and the lowest share (6 countries, excluding World). A larger gap means the AI is more country-dependent.
| AI | Highest country | Lowest country | Gap |
|---|---|---|---|
| Google Gemini | 52.7%South Korea | 20.6%United Kingdom | +32.05pt |
| ChatGPT | 65.0%India | 36.8%South Korea | +28.28pt |
| Microsoft Copilot | 11.9%United States | 1.9%South Korea | +9.94pt |
| Perplexity | 10.6%Germany | 5.3%Japan | +5.32pt |
| Claude | 4.0%United States | 1.0%South Korea | +3.02pt |
| DeepSeek | 0.1%United States | 0.0%Germany | +0.15pt |
The gap is the share difference (pt) between the highest and lowest country. The latest month may differ by region.
Frequently asked questions
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Related data
⚠ These rankings are reference values based on public market-share data, web-traffic estimates and editorial research, and do not represent a complete count of every user of each AI tool. Rankings change with the measurement method (web-visit share vs. market share, etc.). Always check each official site for the latest information.